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Urbanite
Built with U in mind
branding
Property
Disciplines
Strategy
Branding
Digital
Signage
Photography
Videography
Wayfinding
Brochure
Advertising
Social

Urbanite isn’t just student living. It’s a statement. A brand built for a generation that thrives on independence, individuality, and connection. In a crowded market, they needed an identity that stood out, spoke their language, and redefined what student living could be. That’s where we came in.

Through brand discovery, workshops, and deep research, we uncovered what really matters. Freedom. Expression. A place that feels like their own. We built the ‘U’ marque as a bold symbol of self-expression, backed by a dynamic colour palette and vibrant typography that pulses with energy. Every detail was designed to feel fresh, fearless, and unmistakably Urbanite.

But it wasn’t just about the look. We transformed the digital experience too. A seamless, customer-first website makes finding the perfect space effortless, driving higher engagement and more enquiries. Now launched across five key student cities, Urbanite isn’t just another student accommodation provider. It’s a movement. A place where students don’t just live, they belong.

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Lds

Arena Park, 
Leeds, LS17 9BF 

Map+44 (0)113 238 5471

Ldn

12 D'Arblay Street,
London, W1F 8DU

Map+44 (0)20 4513 2582

Social

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